What I learned from The Turtleman

ernie-turtleman-brown-jr-call-of-the-wildman-001My friend Richard suggested I watch “Call of the Wildman” on the Animal Planet network. So last night, I did.

Have you seen this crazyass reality show?

It’s about a Kentucky woodsman named Ernie Brown, Jr., aka “The Turtleman.” Alongside his dog Lolly and best pal Neal James, Brown catches pests like raccoons, skunks, snakes, venomous spiders, possums, and yes, even turtles. On the episode I saw, he trapped a fox that was stirring up a mess in a feed store and later released it unharmed into the wild.

I guess the Turtleman’s been doing this kinda stuff since he was a kid, capturing snapping turtles from ponds near his house in Lebanon, Kentucky.

Brown probably doesn’t make much money nabbing critters. The big bucks likely come from his contract with Animal Planet, DVD royalties and, who knows, maybe book and movie deals.

Regardless, if you haven’t seen “Call of the Wildman” before, you really oughta give it a look-see.

Here’s why…

1. You’ll appreciate what it’s like to really, really, REALLY love what you do. The Turtleman is passionate about his work. He even erupts with a Tarzan-like victory yell whenever he successfully captures a varmint. You don’t see much of that kind of work-love in corporate America.

2. You’ll understand the power of personal branding.

3. You’ll get a kick out of the way Neal James assists the Turtleman in his work. “Watch out for its teeth! Don’t let that bugger bite ya!”

Go ahead and check it out.

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