Why this dead marketing guy still rocks

March 18, 2013

When I got dumped from my corporate job years ago and decided to try my hand at direct marketing and sales copywriting, one of the first things I latched onto was the book How to Make Maximum Money in Minimum Time, by Gary Halbert. The “book” (and this was before the eBook era ever started) [...]

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What are Jennifer’s ta-tas REALLY worth?

March 14, 2013

You think the new Pope is big news? Fuggedaboutit! The BIGGEST news this week is Jennifer Love Hewitt’s declaration that the price tag on her boobs is about $5 million. At least, that’s what she told reporters she’d consider insuring those 36C-cup puppies for. “It’s horrible to say, but I like my boobs,” she said. [...]

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How a simple Q-tip can cheer you up

March 11, 2013

Talked with a guy named Jerry last weekend. He used to do a lotta door-to-door canvassing for political candidates. Certainly not MY cup of tea. But who am I to judge — especially when I’m about to use one of his stories? Anyway, as you can imagine, Jerry and his cronies used to get a [...]

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Take advantage of Umbilical Cord People!

March 10, 2013

OK, I’m kinda lazy this morning and not gonna go to the trouble of looking it up. So I’ll just paraphrase something that the great direct marketing whiz Dan Kennedy once said. It changed not only my business philosophy, but the way I view life (and people) in general. Here’s what Dan said (kinda)… “Most [...]

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Attack of the “Hiya joes”

February 5, 2013

I’ve worked outside the corporate world for a long, long time now. But I still wonder occasionally whatever happened to all the “Hiya joes” I knew back then. Podcaster Michael W. Dean defines “Hiya joes” as the folks at your day job who say “Hi!” every time you happen to pass ’em on the way [...]

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There’s good news tonight!

February 4, 2013

I went to bed in a funk last night. The past weekend was filled with highs and lows. Beautiful weather here on the central coast. High. Computer problems. Low. Great Super Bowl party with friends. High. My team lost. Low. (But it was a helluva game anyway, right?) So last night’s funk was about nothing [...]

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More of the same, but worse

January 7, 2013

As solopreneurs, we’re always advised to keep our attitudes up-tempo and positive. And that makes a lot a sense. But it’s harder than hell to do. For one thing, to effectively duck and dodge the shitstorms threatening our businesses, we’ve gotta know which way the winds are blowing. So to THAT end, I’ve decided to [...]

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Why not crush the treadmill this year?

January 3, 2013

I just realized that I start every new year the same way. I re-read one of my favorite self-help books. It’s an awesome kick-start for the next 12 months. So I’m re-reading the late Harry Browne’s How I Found Freedom in an Unfree World. I first read it in college. Hell, it may have been [...]

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Warning! Disturbing images ahead!

December 17, 2012

Sunday night, the Showtime cable channel opened its season finales of both Dexter and Homeland with this warning notice… “In light of the tragedy that has occurred in Connecticut, the following program contains images that may be disturbing. Viewer discretion is advised.” Well, duh! This notice struck me as insincere, coming as it does from [...]

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Ratfink bastards wanna screw you

November 29, 2012

I’ve mentioned Claire Wolfe to you before. She wrote a book a few years back called How to Kill the Job Culture Before It Kills You, and I’ve offered you a few quotes from it in the past. Unfortunately, that book’s now out of print. Some of her other stuff — like the indispensable Freedom [...]

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