New episodes of The Walking Dead are back on AMC.
I only know that cuz I’m seeing a lot of people talking about it on Facebook this week.
I quit watching the series a year or so ago, when it started turning into a yawnfest.
But I still like zombies for the most part.
I like ’em because they’re so damn predictable.
Have you noticed that they tend to show up where you always expect?
For example, they almost always gather in supermarkets, shopping malls, and amusement parks.
Why is that?
Could it be that the craving for entertainment and stuff to buy is so deeply hardwired into our brains that it might even survive — gulp — death?
You know, that’s something to think about when you’re in business for yourself.
There’s a one-two punch when it comes to sales.
First, people WANT to buy new things. It’s in our nature.
Second, if you can entertain people, they’ll grow to like you. And if they like you, they’re more likely to buy from you instead of from your less amusing competitors.
A simple business “secret,” really.
Just don’t waste it on zombies.
They may wanna buy stuff. But they never carry cash.
