It’s the stupid ones who need the advice

Jon-TafferI’ve mentioned before that I love “business repair” reality TV shows, where the host is invited by the owner of a dying business to come in and “fix” it.

In other words, the expert helps turn things from red to black and make the business profitable.

And I’m always astonished at how many owners put up a fight.

They might be $200,000 in debt, losing their home, and ready to shut their doors in a week. But they’ll belligerently refuse to accept any common-sense advice offered by the show host.

Take the episode of Bar Rescue I watched last night on Spike network.

A female bar owner in Georgia asks “nightlife expert” Jon Taffer for help. Accompanied by two other food and beverage industry consultants, Taffer shows up with a checkbook and 30 years of experience.

One of the first things he sees is a bartender pocketing hundreds of bucks from customers instead of putting the moola in the register where it belongs. That’s called STEALING.

“Fire her!” Taffer tells the owner.

“I can’t,” the owner weeps.

“Why not?”

“I just…can’t. Maybe I’ll give her a warning.”

This is just one example of many similar moments in this hour-long episode.


“I can’t.”

“I won’t.”

“I’ve never done it this way before.”


Here’s a quick tip.

If you’re losing money and somebody who knows what they’re talking about offers you advice, don’t dismiss them offhand.

Especially if you’ve ASKED for that advice. (And if you’ve paid for that advice and done nothing with it, shame on you.)

Sure, it helps if you have the gift of discernment and know that the advice-giver isn’t giving you a load’a crap.

But be smart.

And if YOU are the “fixer” consultant who’s hearing the dumb “I can’t, I won’t” excuses from customers and clients, there are ways for you to deal with it.

You’ll find some methods right here…

“The only thing standing between you and your goal is the bullshit story you keep telling yourself as to why you can’t achieve it.” — Jordan Belfort

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